Well, it has been about 2 months getting all the content, proofing, design and packages set up, but we are now done.

The new Hignell website is now live. Our old dinosaur of a website is now gone and this cleaner, sleeker and brighter site has risen from the ashes. Now that we have the tools, we have taken steps to make your experience working with us even better. We invite our returning customers to see what's new and first time customers to see what we can do.

So I'm new to the whole marketing and advertising. I've taken a 2 day course on it at UofW, but it covered more terms and principles than actual techniques. I've kind of been just trial and erroring my way through it on my own. I've read a few blogs, checked a few how to sites and learned some stuff. I've found that it is all about just being creative. There are no bad ideas, just some that would work and some that won't.